LinkedIn Company Page Cover Size: Banner Dimensions and Design Tips
A company Page cover is often the first brand image people see after they search your business on LinkedIn. Use the right size, a clean safe zone, and a simple message so the page looks trustworthy on every screen.
Open the LinkedIn image resizer
Graphic: company Page cover concept with a wide safe area and logo overlap awareness.
Quick answer
LinkedIn Help currently recommends 4200 x 700 pixels for LinkedIn Page cover images. That is the company Page cover size to use when you are updating the main cover image for a business, school, product, or organization Page. The shape is extremely wide, with a 6:1 aspect ratio, so the design needs to be simple, bold, and readable. Avoid long sentences, tiny screenshots, and important details near the edges.
You may also see 1128 x 191 pixels mentioned in LinkedIn discussions and older banner guides. That size is still relevant for LinkedIn landing page cover images, not the same as the current LinkedIn Page cover recommendation. If you manage both a company Page and LinkedIn landing page assets, keep separate exports with clear filenames. A file named linkedin-company-cover-4200x700.jpg is easier to manage than banner-new-final.jpg.
A company Page cover has a different job than a personal profile banner. A personal profile banner can be more individual and specific. A company cover must serve a wider audience: prospects, candidates, partners, investors, employees, journalists, and people checking whether the company looks active. The image should help them understand the brand quickly without forcing them to read a dense visual.
| Company image | Recommended size | Purpose | Design note |
|---|---|---|---|
| LinkedIn Page cover | 4200 x 700 px | Main company Page cover image | Use a wide brand layout with large focal elements. |
| LinkedIn landing cover | 1128 x 191 px | Landing page cover image | Keep the message extremely concise. |
| Page logo image | 400 x 400 px | Company logo beside Page identity | Use a simple square source logo. |
| Life tab main image | 1128 x 376 px | Career Page visual where available | Use culture, hiring, or team imagery. |
| Single image ad | 1200 x 628 px | Sponsored content creative | Use a campaign-specific crop. |
Design strategy for company covers
Think of the company Page cover as a brand header, not as an advertisement that must say everything. The Page already has a company name, logo, headline, employee count, website link, About section, posts, jobs, and tabs. The cover should create a strong first impression and support the Page identity. It can show a product category, a brand campaign, a team culture moment, a customer outcome, or a clear visual system.
The safest company cover designs use three layers. The background layer creates tone, such as a product environment, office photo, gradient, or branded texture. The focal layer gives people one thing to notice, such as a dashboard screenshot, product device, team scene, or abstract symbol. The message layer adds a short phrase if needed. When all three layers are controlled, the cover looks intentional without feeling empty.
Because the cover is so wide, horizontal rhythm matters. A single centered object can look lonely unless the rest of the composition has texture or balance. A left-heavy layout can clash with the Page logo and identity area. A right-heavy layout can work well if the message is short and the left side remains clean. The best layout depends on your brand assets, but the rule is consistent: do not put vital content where LinkedIn interface elements may compete with it.
What to put in the safe area
Keep the central area strong. If someone views the Page on a narrower screen, the outer edges may be less important than the middle. Place the core brand message, main product image, or key campaign element in the central band. Leave margins around text. Give the logo room to breathe. If the company logo appears separately in the Page logo field, the cover image does not need to repeat it in a large way unless brand recognition requires it.
Avoid tiny UI screenshots. Product teams often want to show the actual software, but a full dashboard compressed into a shallow cover can become unreadable. Instead, crop a meaningful part of the interface, enlarge one feature, or use a stylized product scene. If you must include a screenshot, remove unnecessary interface chrome and increase contrast. The goal is recognition, not full product documentation.
For hiring-focused Pages, show culture honestly. A clean team photo, workspace detail, event image, or values message can work. Avoid generic stock photos that could represent any company. LinkedIn users are good at scanning for authenticity. If the company is remote, a graphic system with employee portraits or product visuals may feel more accurate than a fake office scene.
Format and export settings
Use JPG for photographic company covers and PNG for text-heavy or logo-heavy graphics. LinkedIn Help notes that images should be PNG or JPEG for Page and Career Page images, and it lists a maximum file size for those assets. Keep exports clean and web-ready. Oversized files can slow the workflow, while over-compressed files can introduce visible artifacts. Inspect gradients and text edges after export.
Use sRGB color. Many teams design in tools that can export with different profiles or large metadata. Simple web exports are safer for social platforms. If brand colors look slightly different after upload, compare the original export with the LinkedIn-rendered version and adjust only if the difference is meaningful. Social platforms apply their own processing, so perfect color matching is not always possible.
Do not stretch a personal banner into a company cover. A 1584 x 396 personal banner is 4:1, while a 4200 x 700 company Page cover is 6:1. Stretching will distort logos and photos. Cropping will remove vertical content. Rebuild the layout for the company Page. You can reuse the same typography, colors, and imagery, but adapt the composition for the wider shape.
SEO and brand search
A LinkedIn company Page often appears when people search for your brand name. The cover image does not control search ranking by itself, but it affects trust when people land on the Page. A blurry or outdated cover can make the company feel inactive. A current, sharp cover can support confidence before visitors read posts or click through to the website.
Use consistent naming in your internal asset library. If your website also hosts the image, give it a descriptive filename, compress it, and write meaningful alt text. For example, an alt text line could read: "LinkedIn company Page cover for CropYourImage showing a browser-based image resizing interface and the message Resize images for every platform." That explains the image without keyword stuffing.
Align the cover with the Page description and pinned content. If the cover promotes a hiring campaign, make sure jobs or culture posts are easy to find. If it promotes a product launch, make sure recent posts and featured links support that launch. Visual SEO, brand consistency, and conversion all improve when the message is repeated across the page in a natural way.
Company cover checklist
- Use 4200 x 700 pixels for the current LinkedIn Page cover image recommendation.
- Use 1128 x 191 pixels only when you are creating a LinkedIn landing page cover.
- Keep the message short, large, and centered enough to survive responsive layouts.
- Export a separate 400 x 400 square logo source for the Page logo.
- Use JPG for photos and PNG for text, logos, and graphic layouts.
- Review the Page on desktop and mobile after upload.
The most professional LinkedIn company covers are usually the simplest. They do not try to explain the entire company. They give visitors a clear visual cue, create confidence, and leave the Page content to do the deeper work. Start with the right size, protect the layout, and treat the cover as part of the whole LinkedIn presence.
Sources checked
- LinkedIn Help: image specifications for LinkedIn Pages and Career Pages
- LinkedIn Help: landing page cover image specifications
- LinkedIn Ads: single image ad specifications